← Selected work

Da Luz / Client engagement

Da Luz.

A clearer path through
a design-led business.

Da Luz brings event design, rental collections and custom creations together. The website needed to give each offer its own clear path while keeping the experience cohesive.

Da Luz live website homepage
Website refinement · Event design & rentals

Scope & responsibility

My work focused on refining the existing website: mobile galleries and viewing behaviour, navigation, pricing presentation, spacing and content editing.

Different offers need different destinations

Event DesignDesign services → enquiry
RentalsCatalogue → item details
Custom CreationsStudio → project discussion

The details that matter

  • Three distinct destinations for Event Design, Rentals and Custom Creations, so visitors arrive in the right place.
  • Clear prices and item descriptions, avoiding repeated prices or missing context.
  • Gallery and viewing behaviour that feels comfortable on a phone, not only on a desktop.

The practical takeaway

A website can look finished long before its customer journey is finished. The last layer of work is checking how someone moves through it.

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